Michal Finta

What makes a great email subject line? Focus on these 7 principles to increase your open rate.

We are obsessed with email subject lines. And you should be too. Without a compelling subject line that piques curiosity, your email content cannot fulfil its purpose. No opens means no clicks, and no clicks means no revenue.

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Boosting sales on autopilot: How to use email automation to maximise profits

Email marketing is one of the key ways to communicate with customers and motivate them to buy. Are you taking full advantage of the potential of automated processes? We have compiled a list of basic and powerful automations that offer new opportunities to increase sales.

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